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Digital Signage Blog

Up to date digital signage information.

Tag >> Interactivity

Sep 09
2008

Artificial Intelligence for Digital Signage

Posted by Nate in InteractivityEmerging Technologies

  

Here's another interactive application for digital signage: AI (artificial intelligence) Currently, there are numerous interactive applications for digital signage. Some include multi-touch screens as well as interactive wall and floor displays. However, applications which are currently lacking are interactive displays integrating artificial intelligence. Such AI could be implemented in a standard digital signage display, holograph display, and holograph display, or circular signage display. Interestingly, such an application not only would create interaction with individuals, but also would be able to glean important audience information from the persons interacting, thus increasing digital signage metrics.

[Read More...]


Aug 14
2008

Short Code Procurement for SMS on a Scalable Digital Signage Network

Posted by Nate in MetricsInteractivityEmerging TechnologiesDigital Signage

I just wrote an article on the integration of SMS mobile marketing and digital signage. It explains some of the benefits of implementing a mobile marketing campaign with a digital signage network. It also outlines, in broad terms, how to procure a short code and implement standard SMS interactivity with digital signage.

In a larger network situation where scalability is possible, SMS short

Jul 28
2008

Take time to stop and smell the...digital signage?

Posted by Nate in MetricsInteractivityEmerging Technologies

Today's news brought in some interesting information on the integration of digital signage: signage with smells. That's right, Recruit Co. Ltd. has placed digital signage screens in various locales and is pumping out fumes to lure passers-by. Is this effective or just another way digital signage is polluting the environment?

This idea came to me several months ago as well. I'm sure some signage

Jul 23
2008

Digital Signage: Gimme Somethin' Unique

Posted by Nate in InteractivityEmerging TechnologiesDigital Signage

According to Geoffrey Moore, there are five steps in the adoption lifecycle of a new technology.

  1. Innovators
  2. Early Adopters
  3. Early Majority
  4. Late Majority
  5. Laggards

Where do you fit? I know where I am and where I’ve always been: on the left side of the bell curve, the 6 sigma innovator side. I consider myself there, not because I necessarily purchase the newest technology, but because I adore what the