Effective date: October 9, 2026 · Applies to the SignPlayer Android application (package com.sign.player)
SignPlayer is a digital signage playback application operated by MediaSignage Inc., doing business as DigitalSignage.com ("we", "us"), 5776-D Lindero Cyn Rd #182, Westlake Village, CA 91362, USA. It displays content that a business designs and manages through the digitalsignage.com platform (SignageStudio). This policy explains what information the SignPlayer app handles and why. SignPlayer is a business tool: it is installed on displays and kiosks by the organization that owns them, and it does not build profiles of the people who view those screens.
| Data | What it is | Why we collect it |
|---|---|---|
| Station identifier & access token | An identifier and credential generated when the player is registered to a digitalsignage.com account | To associate this display with your account and deliver the content you assigned to it |
| Account sign-in | The email address used to sign the player into a digitalsignage.com account | Authentication only; managed under the platform's account terms |
| Device & playback telemetry | Device model, OS version, app version, uptime, playback status and error reports | To show the display's health in SignageStudio and keep unattended screens running |
| Cached media | Copies of the images/video assigned to this display, stored on the device | Offline playback when the network is unavailable |
SignPlayer does not collect names, phone numbers, physical addresses, precise location, contacts, photos, messages, browsing history, financial or health information. The app requests no camera, microphone, or location permission. It contains no advertising, no advertising identifiers, and no third-party analytics or tracking SDKs.
Data listed above is transmitted only to the digitalsignage.com platform servers that operate your account. We do not sell data and do not share it with third parties for advertising or marketing. Infrastructure providers that host the platform process data solely on our behalf.
All communication between SignPlayer and the platform uses encrypted HTTPS connections. Telemetry and station records are retained while the station remains registered to an account. When an account is closed, its content is kept for 30 days and then deleted. Server logs are kept for about 90 days.
Removing the station from your SignageStudio account, or uninstalling the app, stops all collection; locally cached media is removed when the app is uninstalled. To request deletion of remaining station data, email mstech@mediasignage.com from the account that owns the station and we will process the request.
This notice describes what the SignPlayer app itself does. Our full Privacy Policy at https://digitalsignage.com/_html/agreement_privacy.html covers the whole DigitalSignage.com platform, including how to access, correct, delete or export your data and the rights of California, EU and UK residents and how to exercise them. If this notice and the Privacy Policy differ, the Privacy Policy controls.
SignPlayer is a business utility intended for users 18 and over. It is not directed at children and collects no data from viewers of the displays it powers.
We may update this policy as the product evolves; the effective date above always reflects the current version. Material changes will be announced through the platform and by email to account holders.
MediaSignage Inc., doing business as DigitalSignage.com · 5776-D Lindero Cyn Rd #182, Westlake Village, CA 91362, USA · mstech@mediasignage.com · www.digitalsignage.com
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