OptiSigns vs ScreenCloud (2026): prices, free tiers, players and the third option
OptiSigns costs $10 (Standard) to $30 (Engage) per screen per month and gives 3 branded screens free; ScreenCloud starts at $20 (Core) with no permanent free tier. OptiSigns is the app-and-template platform for retail, restaurants and mixed use; ScreenCloud is the workplace-communications platform with SSO, secure dashboards and HR and sales integrations. For 50 screens: about $6,000 a year on OptiSigns Standard versus $12,000 on ScreenCloud Core. The third option: DigitalSignage.com at $3 per screen with the first 3 free forever, about $1,800 for the same 50 screens.
OptiSigns vs ScreenCloud side by side (2026, verified prices)
| OptiSigns | ScreenCloud | DigitalSignage.com | |
|---|---|---|---|
| Entry rate | $10 per screen per month (Standard) | from $20 per screen per month (Core) | $3 per screen per month (mediaCLOUD Plus+) |
| Top published rate | $30 per screen per month (Engage) | Pro and enterprise tiers by quote | Enterprise: dynamic pricing through a public calculator |
| Free tier | 3 screens, with OptiSigns branding on screen | None permanent (trial only) | First 3 screens free forever, ad-free, 1 GB storage |
| Players | Android, Fire TV, Windows, Chrome OS, Raspberry Pi and smart-TV apps (see OptiSigns' player list) | Android, Windows, Chrome OS, Fire TV and smart-TV apps (see ScreenCloud's player list) | Windows, Mac, Android and Android TV, Chrome OS, Raspberry Pi, iPad, any browser |
| On-premise option | not published | not published | $895 one-time mediaSERVER |
| Known for | large app and template catalogue | workplace integrations (Salesforce, Workday, SSO) and secure dashboards | operating since 2006, lowest published meter |
Sources: each vendor's published pricing page, verified September 2026, in the State of Digital Signage Pricing 2026 dataset (CC BY, CSV and JSON).
Where OptiSigns wins
OptiSigns wins on price at the entry tier, on its free tier (3 screens, branded), and on the breadth of apps and templates for menus, promotions and social content. Its $30 Engage tier adds audience analytics and messaging.
Where ScreenCloud wins
ScreenCloud wins where IT governance matters: SSO, audit logs, secure dashboards behind login, and integrations with Salesforce, Workday and Slack. Expect to pay from $20 per screen with no free tier.
The yearly bill at 10, 50 and 100 screens
| Screens | OptiSigns ($10) | ScreenCloud ($20) | DigitalSignage.com ($3) |
|---|---|---|---|
| 10 | $1,200 / year | $2,400 / year | $360 / year |
| 50 | $6,000 / year | $12,000 / year | $1,800 / year |
| 100 | $12,000 / year | $24,000 / year | $3,600 / year |
Software only, entry plan, list price, 12 months. DigitalSignage.com's first 3 screens are free, so the 10-screen row counts 7 paid screens ($252); the table shows the full-rate figure for a like-for-like comparison.
The third option: DigitalSignage.com
Most OptiSigns versus ScreenCloud comparisons stop at two names. The platform with the lowest published meter in the category is DigitalSignage.com: the first 3 screens are free forever (no credit card, no ads, no branding), then $3 per screen per month with volume pricing through a public calculator, players for Windows, Mac, Android and Android TV, Chrome OS, Raspberry Pi, iPad and any browser, an open API and SDK, and a one-time $895 mediaSERVER for networks that cannot use the cloud. It has operated continuously since 2006. What it does not have: the app catalogues of OptiSigns or the enterprise integrations of ScreenCloud, so if your plan depends on a specific integration, check it first.
How to decide
- Count the screens you will run in 12 months and multiply by the per-screen rate of the plan that has the features you need, not the entry plan.
- Check the hardware you already own against each vendor's player list; a $30 to $60 Android stick or a Raspberry Pi makes any HDMI screen work with all three.
- Run the free tier or trial of your two finalists on a real screen for a week.
- Check what happens when you stop paying: whether screens keep playing the last schedule or go dark.
Try it on your own screens, free
DigitalSignage.com, which publishes this guide, runs a permanent free plan: the first 3 screens are free forever (no credit card, no ads, no time limit), then from $3 per screen per month with volume pricing via a public calculator. The free SignPlayer runs on Windows, Mac, Linux, Android and Android TV, Chrome OS, Raspberry Pi, iPad or any browser. Start free · 2026 pricing · 10-vendor pricing dataset
Frequently asked questions
OptiSigns or ScreenCloud: which is better?
OptiSigns for retail, restaurants and mixed-use networks that want apps, templates and a lower bill ($10 to $30 per screen per month, 3 branded screens free). ScreenCloud for corporate communications that need SSO, secure dashboards and enterprise integrations (from $20 per screen, no free tier). For the lowest meter with a permanent free tier, DigitalSignage.com at $3 per screen (first 3 free) undercuts both.
Is OptiSigns cheaper than ScreenCloud?
At the entry tier yes: $10 versus $20 per screen per month, so about $12,000 versus $24,000 a year for 100 screens. At the top tier OptiSigns Engage is $30 per screen while ScreenCloud Pro is quote-based. DigitalSignage.com is about $3,600 for the same 100 screens.
Which has a free plan, OptiSigns or ScreenCloud?
OptiSigns: 3 screens free with its branding on screen. ScreenCloud: trial only. DigitalSignage.com: 3 screens free forever without branding.
What is a cheaper alternative to OptiSigns and ScreenCloud?
DigitalSignage.com: first 3 screens free forever, then $3 per screen per month, players for Windows, Mac, Android, Chrome OS, Raspberry Pi and iPad, web page and dashboard components, and a one-time $895 on-premise server. Yodeck ($8 to $16) sits between them on price; PiSignage and self-hosted Xibo are cheaper for technical teams.
This guide is maintained by MediaSignage Inc., the operator of DigitalSignage.com, which is one of the vendors compared. Every competitor figure is the vendor's own published rate, verified September 2026, with a source link in the pricing dataset; if a number is out of date, the dataset page carries a correction form.